What To Expect When You’re Expecting

By Mars Petcare on 3 April 2017

When you’re welcoming a new baby into the family you want to do your best to make sure you’re doing it right, right?

You read books, download apps, read the fine print on packs – the works! So it only makes sense that when you’re welcoming a new puppy or kitten into the family, you do your homework there too – and it all starts with nutrition...

Important factors to consider in choosing food

Your puppy and kitten’s food requirements vary depending on a number of factors, including breed, sex, age and activity level. Puppy and kitten foods need to be highly palatable, easy to eat and contain appropriate levels of high-quality nutrients to ensure optimal development rates. All ADVANCE™ products are complete and balanced and have carefully controlled calcium to phosphorus ratios for proper bone and teeth development.

All dry food products in the ADVANCE™ Puppy range contain NUTRIFIBRE™ which results in fewer, firmer stools; a unique blend of antioxidants to help strengthen the immune system, and a patented skin and coat health system to improve coat lustre and softness.

ADVANCE™ Kitten Plus Growth – Chicken contains a patented formulation clinically proven to help increase the level of antioxidants in your kitten, added colostrum to maintain a healthy gastro-intestinal tract, enhanced levels of zinc and linoleic acid to ensure healthy skin and coat, and yucca extract to reduce litterbox odour.

The importance of DHA

DHA is the nutrient with the most evidence for enhancing intelligence and improving behaviour.

Omega 3 fatty acids are a major building block of the brain and a critical element in the development of vision and the central nervous system.

A proper balance of fats is especially important for puppies and dogs undergoing training. DHA is essential for a young mammal’s brain development; without sufficient dietary DHA, young mammals do not learn as quickly as they should.

Why choose ADVANCE™ for optimum nutrition?

Australia is the driest inhabited continent on Earth, where people and pets tend to spend more time outside enjoying our unique climate. This lifestyle can have an impact on pets’ health, affecting skin, coat and joint health, as well as potential DNA damage. The ADVANCE™ team uses the best of global science and local research to develop food that meets the specific needs of Australian pets.

The ADVANCE™ range offers what no other pet food can: a cleaner, uniquely formulated food made from premium ingredients, developed specifically for Australian pets. And because the ADVANCE™ range is made right here in Australia, it’s not subject to lengthy shipping and quarantine delays, so it has a low carbon foot print and is as fresh as can be.

What does this mean for my pet, me and Australia?

  • Highest quality standards
  • Fresher product
  • Improved palatability/digestibility
  • Sustainability benefits including reduced CO2 emissions
  • Tighter control over processing
  • Shorter lead times
  • Less risk of out of stock

ADVANCE - Advanced Pet Nutrition
Article supplied by Mars Pet Care

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